CtrlAltGo·St. Petersburg, FL·AI design sprint studio
A design partner that ships.
An AI design sprint studio. We run the sprint for you — new products and existing ones, live in two weeks — and teach your team to run the method themselves.
How I work·Design → Build → Live
From the right idea to a working product. In days.
We help you figure out what to build and why — the part that actually matters — then ship it fast. Real product, real users, not a prototype in a stakeholder review.
From design strategy to live product·In days, not weeks
01
Days 1–5
Design
User-centered research and decisions. Real components, real copy, locked scope, success criteria written. The design file is the source of truth.
02
Days 6–12
Build
AI-augmented build. Designs become production code — Tailwind, Next.js, Swift — same day, same person. Real systems, not prototypes.
03
Days 13–14
Live
Deployed to a real domain or shipped to TestFlight. Tested with real users in the actual market — not in a stakeholder review.
The method·Five moves
Every sprint runs the same five moves — the method the whole studio is built on. We run it for you, or we teach your team to run it.
01
Frame the bet
Who's the user, what's the problem, what's the single riskiest assumption. The AI tools stay closed — the restraint is the lesson, and it's the part most teams skip.
02
Diverge with AI
Competitive scans, solution directions, and user-need hypotheses in minutes. AI as a divergence multiplier, still human-steered.
03
Decide
Pick the one bet against the user need — not against what's coolest to build. The human call.
04
Prototype for real
The Figma-to-Claude workflow: a real, interactive prototype — even native — in hours, not a faked click-through.
05
Test with real users
The whole point. The difference between “we built it” and “it works.”
Recent work
Case study · Cirkul
Lifting first-time conversion by 19%.
Read the case study →
Case study · Marrow & Co · Coming soon
A custom homebuilder's first real digital presence.
What collaborators say
“Cameron's commitment to user-centered design was a driving force behind the improved user experiences at PrizePicks. His strategic thinking and expert facilitation of design sprints clarified our product direction and accelerated delivery. Additionally, Cameron was an effective team leader who fostered a collaborative environment and elevated our overall design culture.”
Chris Stango
VP of Product·PrizePicks
“Cam was instrumental in bringing Dux to life, running our initial design sprint, crafting our brand identity, and designing both the mobile and web apps, and the marketing website. His strategic thinking and creative problem-solving helped us navigate complex product decisions smoothly.”
Jorge Campos
CEO·DUX
“Cameron was the lead designer on a digital health product that I lead. He was instrumental in getting us through needs finding, early prototyping and putting an MVP into the customers hands. He is one of the most creative designers I've worked with over my career, a great team player and fun to work with.”
Craig Meyerson
R&D Leadership·Hillrom
Two ways to work with us
01
Run the sprint for you
Two weeks, fixed scope, from $10K. We run the method and hand you a live, shipped artifact — for a new product or an existing one.
See the sprint →
02
Train your team
Onsite or remote, from $500 per person. We teach your product team to run the method themselves, so the capability stays.
See team training →
Now·Currently building
Between sprints I’m prototyping new products of my own — small tools at the intersection of design and AI. More soon.
About
CtrlAltGo is a small studio led by Cam Cress — a decade in-house at PrizePicks (10× user growth), Hillrom (0→1 telehealth), and Paramount sports apps. We bring that experience into two-week sprints that ship.